Frequently Asked Questions

Who manages the projects and how are the production teams assembled?

Spearheaded by Lead Producer Roxane Lemaire, Bounce Rocks operates as an agile production hub. Rather than relying on a fixed staff, a bespoke team of freelance experts is assembled for each specific project. This turnkey approach provides a complete, ready-to-go production unit perfectly scaled to each campaign's unique needs.

Does Bounce Rocks work directly with brands or only through agencies?

Production services are highly flexible and scale to fit the exact needs of the project. Collaborations happen directly with in-house marketing departments of fashion and lifestyle brands, as well as seamlessly alongside creative advertising agencies.

How does the freelance-driven production model work?

The approach is completely adaptable and built on transparency. Once greenlit, all pre-production and on-set execution are fully managed. The billing process is streamlined: Bounce Rocks only invoices for the actual freelance production hours worked, while all external vendors bill the agency or client directly, ensuring maximum budget control remains in your hands.


For post-production, the best partner is recommended, but direct follow-up is handed over to the agency or client. This eliminates unnecessary middlemen and delays, allowing teams to act quickly. In short: the model offers the creative collaboration and full unburdening of a classic production house, combined with the agility and transparent cost structure of an external partner.

Can specific talent other than Frederik Heyman, Daniil Lavrovski, or Joep Truijen be requested for full productions as well?

Absolutely. Bounce Rocks represents a curated network of top-tier visual artists and draws from an exceptionally large talent pool. While campaigns can be built entirely around the specific creative vision of represented talents like Frederik Heyman, Daniil Lavrovski, or Joep Truijen, the network extends far beyond. Based on successful past collaborations, exceptional artists such as Jimmy Kets, Lise Van Trijp, Freek Wille, Titus Simoens, and Tina Herbots along with many other national and international talents are continuously proposed to ensure the exact right expertise is perfectly matched to every unique concept. After 20 years there is an enormous network to rely on.

Are both photo and video production handled simultaneously?

Yes. Modern advertising and fashion campaigns often require a mix of versatile assets. Comprehensive production management is provided for both high-end photography and motion/video projects, ensuring a cohesive workflow across all media formats.